50 Smart SEO Prompts for ChatGPT

ChatGPT will not replace an SEO strategy, but it is a fast assistant for the repetitive parts: drafting titles, outlining content, auditing pages, and brainstorming keywords. Below are 50 prompts you can copy, paste, and adapt, grouped by what you are trying to do. Replace the bracketed parts with your own details, and always sense-check the output against real data.

Keyword research

1. "List 20 long-tail keywords a [type of business] in [location] could realistically rank for, with rough search intent for each."
2. "Group these keywords into topic clusters and suggest one pillar page per cluster: [paste keywords]."
3. "Give me 15 question-based keywords people ask before buying [product/service]."
4. "Suggest 10 keywords my competitor [URL] likely ranks for that I am probably missing."
5. "Find semantically related terms and entities I should include in an article targeting [keyword]."

Titles and meta

1. "Write 10 SEO title options (under 60 characters) for an article about [topic], each with the primary keyword near the front."
2. "Write 5 meta descriptions (under 155 characters) for [URL/topic] that include the keyword and a clear reason to click."
3. "Rewrite this title to be more compelling without losing the keyword: [title]."
4. "Suggest 8 H2 subheadings for an article targeting [keyword], ordered to match search intent."
5. "Write an SEO-friendly URL slug for an article titled [title]."

On-page content

1. "Create a detailed content outline for [keyword], including intro angle, H2s, and the questions each section should answer."
2. "Draft a 120-word introduction for [topic] that states the payoff in the first sentence."
3. "Rewrite this paragraph to read naturally while including the keyword [keyword] once: [paragraph]."
4. "Suggest internal links I should add to this article and the anchor text for each: [paste content]."
5. "Write a concise FAQ (5 questions) for an article about [topic], using real questions searchers ask."

Technical SEO

1. "Explain, step by step, how to find and fix broken internal links on a [WordPress/Shopify] site."
2. "List the most common Core Web Vitals issues and the practical fix for each."
3. "Explain how to create and submit an XML sitemap for [platform]."
4. "Generate a robots.txt for a [platform] site that allows crawling but blocks [paths]."
5. "Walk me through diagnosing why a page is not getting indexed."

Local SEO

1. "Write an optimised Google Business Profile description for a [business type] in [location], under 750 characters."
2. "Generate 15 local keyword ideas for [business] serving [city and nearby towns]."
3. "Draft 5 review-request messages I can send customers, friendly and not pushy."
4. "Suggest content ideas for a service-area page targeting [city]."
5. "List the NAP and citation sites a [business type] in [country] should be listed on."

E-commerce SEO

1. "Write a 60-word product description for [product] that includes [keyword] and the main benefit."
2. "Suggest descriptive, keyword-aware alt text for product images of [product]."
3. "Draft an SEO-friendly category page intro (80 words) for [category]."
4. "List structured-data types a product page should include and why."
5. "Suggest 10 buying-guide article ideas that would pull in shoppers for [category]."

Link building and outreach

1. "List criteria for identifying high-quality guest-post sites in [niche]."
2. "Write a short, personalised outreach email to request a guest post on [site], no fluff."
3. "Suggest 10 linkable-asset ideas (tools, data, guides) for [niche]."
4. "Explain how to analyse a competitor's backlinks and find ones I could realistically earn."
5. "Draft a broken-link outreach email offering my resource as a replacement."

Content strategy

1. "Build a 3-month content calendar for [business] targeting these clusters: [clusters]."
2. "Suggest 10 article ideas that match each stage of the funnel for [product]."
3. "Identify content gaps between my site [URL] and a competitor [URL]."
4. "Turn this long article into 5 social posts and one email: [paste/summary]."
5. "Suggest ways to refresh and re-optimise an underperforming post: [topic]."

Audits and analysis

1. "Give me a 15-point on-page SEO checklist to audit a single page."
2. "Review this content for keyword cannibalisation risk against these existing pages: [list]."
3. "Explain what could cause a sudden traffic drop and how to diagnose each cause."
4. "Suggest how to improve E-E-A-T signals on a [topic] article (Experience, Expertise, Authoritativeness, Trust)."
5. "Recommend schema markup for a [page type] and show an example JSON-LD block."

Quick wins and prompts to reuse

1. "Summarise Google's most recent core-update guidance in plain language."
2. "Suggest 10 featured-snippet opportunities for an article about [topic] and how to format for each."
3. "Rewrite this heading to better match search intent: [heading]."
4. "Give me an anchor-text plan for internal links pointing to my [money page]."
5. "Act as an SEO editor and flag anything in this draft that reads as thin or keyword-stuffed: [paste]."

The catch

These prompts get you a strong first draft fast. They do not get you accurate keyword volumes, real backlink data, or a strategy that fits your market. Pair the output with actual tools (Search Console, a keyword tool, a crawler) and a human who can tell a good idea from a confident-sounding wrong one. AI is the assistant; the judgement is still yours.

If you would rather hand SEO to a team that does this every day, that is what we are for.